PACO RABANNE BECOMES RABANNE
On the eve of its 60th anniversary, the iconic fashion and fragrance house enters a new era.
Simplified and more, international in spirit, the name change to Rabanne represents a pivotal moment for The Maison as it celebrates a decade of remarkable growth and looks forward to shaping a new future uniting fashion and beauty as a one unique signature and lifestyle. The bold new typography looks to The Maison's archives, drawing inspiration from its first fragrance, Calandre, launched in 1969.
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